Why The Weight Loss Industry Keeps Failing You
Learn how busy women over 35 are breaking free from yo-yo dieting and losing 10–20 pounds with a simple, sustainable fat loss plan that actually lasts without giving up carbs, sugar, or their favorite
Did you know that most diets were actually built to fail?
Like, intentionally.
The whole weight loss industry exploded when companies realized:
When people fail, they keep coming back.
That’s how dieting became a multi-billion-dollar business.
Not because it helps women succeed—but because it keeps them stuck in an endless loop of start diet after diet after diet.
Think about it…
How many times have you tried a weight loss approach that told you everything you can’t do?
No carbs.
No sugar.
No eating after 7 PM.
At first, you “white-knuckle” your way through it.
Maybe you even lose a few pounds.
But then, the burnout hits.
You give up, feel guilty, and think you need more discipline — so you try the next quick fix.
And the cycle repeats.
The truth is lasting fat loss doesn’t come from restriction.
It comes from freedom.
The women who succeed long term aren’t the ones who follow the harshest diets.
They’re the ones who build habits they actually enjoy.
That’s why inside my coaching program, we don’t do fad diets.
We build balance.
You’ll learn how to:
Eat in a way that works for your lifestyle (without guilt).
Keep your favorite foods in your plan.
Stay consistent even when life gets messy.
Lose 10–20 pounds and actually keep it off.
No more quick fixes.
No more starting over every Monday.
Just a real plan that actually fits your kind of busy lifestyle.
So if you’re ready to break the cycle of burnout and find something that finally sticks, reply with the word “FREEDOM” or comment down below and I’ll send you the details.
Much love,
Coach Anthony
📌📌 Ps. When you're ready here are a few other ways I can help:
💬 Join the simple & sustainable fat loss group chat: A community build for busy hard working women who want to lose 10-20+ pounds and keep it off FOR GOOD. Inside you get all your questions answered, a supportive community of like minded hard working women, and exclusive access to weekly live trainings.
☎️ Book a FREE Implementation Call: Every week I work 1-on-1 with 5 hard working women to help them:
Setting a clear 90-day goal that fits your life,
Identifying diet rules that have been keeping you stuck (and tossing them out),
Choosing your first sustainable habits that actually feel doable with your schedule / lifestyle,
and help you create your "Future You" vision so you stay motivated when life gets busy.